Specification Product Update

Specification Product Update
In today’s challenging construction industry, Architects, Contractors & Specifiers need a quick and easy reference point for products, services and new ideas. Specification Product Update’s new tabloid design now offers that and much, much more. Published quarterly the fresh, modern new layout incorporates a wealth of product information in editorial, advertorial and display advertisement formats. Each section of the magazine is signposted for ease of use to enable Architects, Contractors and Specifiers to quickly and easily assimilate the information that they are looking for.

Easy to use format online
Supporting the magazine’s new design is highly readable digital turn page issue, to support the growing demand for the presentation of information in this format. The new layout of Specification Product Update lends itself to this digital format and can incorporate flash animation, video and links to both your own company’s website and our own in house web portfolio where a further range of product information and directory services is available.

High Volume Quality Sales Leads
Since it’s launch in 1993 Specification Product Update has consistently generated to quality sales leads for it’s advertisers. Over 80% of our advertisers re book again with us year after year, testament to the quality of leads that we continue to generate from them. Our new digital issue and planned online product directory in 2011 will continue to drive these sales leads to your business.